Top Richest TikTokers Inspiring You to Monetize Your Passion

Confused about newly minted ideas for crafting viral videos and unexpected ways to cash in? The stories of the richest TikTokers show how it all comes together.

Nancy J. Hassler
27 May 2025

Group 1171276366-min.png

Top Richest TikTokers

Capturing the audience's heart and developing a careful strategy can lead to success on social media, especially for influencers. The platform that sparked the rise of short vertical videos is well-suited for these goals. Additionally, the journeys of well-known personalities offer valuable insights on how to go viral on TikTok and navigate the path following initial achievements.

Group 1171276359-min.png

Charli D'Amelio

Since beginning to create and publish content in 2019, Charli D'Amelio has gained momentum on TikTok and established herself as one of the platform's brightest stars. The starting point of the rapid rise was a dynamic viral performance of the "Renegade" dance, significantly boosting her visibility on the platform.

Today, the number of subscribers exceeds 155 million, placing Charlie second among the most popular TikTok influencers. With over 6 billion likes, this clearly demonstrates it as a platform with an ideal algorithm for her professional and creative growth. By walking away from traditional cultural pressures emphasizing unattainable popularity and wealth, Charli D'Amelio embodies authenticity and portrays the everyman with a down-to-earth approach. Her activities and success in the media landscape resonate with audiences and inspire motivation.

As of today, Charli D'Amelio has an estimated net worth of around $45 million. Last year, she ranked fourth on Forbes' list (first among female creators), with the average price for a sponsored TT post reaching $100,000. Charli's gratitude and tight connection with her audience serve as an example for many young users, especially those looking to try their hand at being media influencers. Her desire to continue growing in various directions promises even greater opportunities ahead.

Group 1171276360-min.png

Dixie D’Amelio

Charli's older sister, Dixie, also not lacking in talent, made TikTok the launchpad of her music career in 2020 by releasing the single "Be Happy." The creation garnered over 2 billion listens on TikTok and attracted millions of interested users from various corners of the digital landscape. While her activities engage with top TikTok content categories, showcasing her diverse creativity, Dixie is also a prominent figure on other social media platforms, such as YouTube, with an audience of 6.52 million subscribers.

Creator's following on Instagram consists of 19.9 million users, nearly three times lower than her audience on TT, which reaches 55 million. In addition to posting viral videos and original content, Dixie's popularity is driven by several key factors:

  • A signed contract with HitCo Entertainment, supporting her rapidly rising music career and growing digital presence.
  • A joint podcast, 2 Chix, with her sister, who is also one of the most dynamic figures on the TT and other platforms.
  • Collaboration with Wiz Khalifa and other stars in the music industry, along with the release of vibrant and memorable singles.
  • Her appearances in various web series, hosting a YT talk show, and other media activities, with the documentary series "The D'Amelio Show" serving as the cherry on top.

Well-deserved popularity stems from an explosive mix of talent, perseverance, and a strong connection with her audience. This growing fan base is further validated by numerous awards and nominations, including the Kids' Choice Award in 2022 and the People's Choice Awards. The influencer and singer's income is approximately $25 million, a significant portion derived from her digital activities. In 2020, she earned $3 million from merchandise sales and sponsorship contracts, placing her among the top 10 highest-paid TikTok stars. Remarkably, just a year later, her earnings surged by over $7 million, showcasing her talent and determination.

Group 1171276361-min.png

Addison Rae

Louisiana native Addison Rae Easterling knows exactly the secrets of how to grow your TikTok account, essentially inheriting the traits of her socially active parents. Since gaining fame in 2019, she has amassed 85+ million followers, making her one of the platform's top creators. The success led Addison to fully commit to her online career, prioritizing it over her studies. The content centers on music, dance, and entertainment, highlighted by her debut single "Obsessed" in 2021. Addison released the EP "AR" three years later, which ranked on various top charts. Her debut studio album is set for early summer 2025.

In her acting career, she delighted audiences with her role in the Netflix comedy "He's All That" in 2021, followed by a part in the horror film "Thanksgiving" in 2023. As of 2023, social media superstar Addison Rae has an estimated net worth of $15 to $25 million, resulting from her meteoric rise to fame on the wildly popular platform. In 2021 alone, she earned an astounding $8.5 million from her app endeavors, cementing her status as one of the richest TikTokers. Her primary source of income comes from lucrative brand sponsorships, with reports indicating she can command up to $65,200 per sponsored post.

Group 1171276362-min.png

Bella Poarch

The remarkable influencer Belinda Marie McClelland Batumbakal, known throughout the vast expanses of the Internet as Denarie Bautista Taylor — reflecting her Filipino heritage — has a TT portfolio with numerous achievements. Her emerald-like content focused on cosplay, video games, and particularly beloved lip-syncing significantly contributed to her popularity, especially with the viral 2020 video featuring Millie B's song "M to the B."

At the start of the year, Bella gained a substantial following of nearly 95 million on TikTok. This milestone establishes her as the first prominent creator from the Philippines. However, Bella is one of those exceptional types of social media influencers with tremendous popularity whose activities extend far beyond TikTok. An example of her multifaceted success is as follows:

  • Signed a contract with Warner Records in the spring of 2021, resulting in the first single "Build a Bitch," which reflects a thorny life journey.
  • Debut EP "Dolls" released in August 2022, featuring popular tracks like "Inferno" and collaborations with well-known artists like Lauv.
  • Active support for the Asian American community, intensified by experiences with hate crimes against Asians.

According to last year's data from Celebrity Net Worth, the influencer's net worth is $16 million, with annual earnings around $2.75 million. The price for a sponsored post in the domain of short viral videos is approximately $30,000. The cost of Instagram content ranges from $13,000 to $23,000. Bella's ability to showcase her best qualities and outstanding talents attracts more and more people who follow her page in anticipation of new musical releases.

Today, the ways to earn money keep growing, especially online. With various options emerging across different industries, everyone can mix their hobbies with making some cash — whether it’s hanging out with friends or enjoying a cup of coffee during lunch breaks. Plus, conveniences are on the rise, effortlessly meeting customer needs in the blink of an eye. Take the new Loca App, for example — it's designed to help you boost your income right from your pocket! With just a few taps, you can unlock new earning opportunities and make your financial goals a reality.

Group 1171276363-min.png

Josh Richards

Famous Canadian influencer and businessman Josh Richards began his TikTok career at 14, when the platform was still called Musical. ly. Balancing his roles as a content creator vs influencer, he gained popularity on YouTube with an audience of 2.14 million, on Instagram with 6.1 million, and on X (formerly Twitter) with 2.4 million followers. However, the primary driving force behind Josh's career is his TikTok videos, known for their engaging and charismatic content in sports, dance, comedic sketching, and lip-syncing.

As the creator vs influencer distinction becomes more significant, Josh Richards exemplifies the effective blending of activities from entirely different industries within a single individual. Adapting the content strategy to the transformed platform became the influencer's winning ticket. Charisma and close contact with the audience make Josh's new release — spanning sports, dance, comedic sketches, and lip-sync genres — a highly anticipated event. In addition to TikTok, his activities extend to YouTube, reflecting a deliberate focus on entertainment and enhancing audience engagement. The ability to stay current and resonate with his audience, combined with activities that extend beyond the digital space, has made Josh one of the richest TikTokers. His net worth, which reached $22 million last year, stems from his entrepreneurial ventures. In addition to creating social media content and collaborating with brands, Josh is the founder of Sway Fitness, co-host of the podcast BFFs, and co-founder of Ani Energy, among other ventures.

Group 1171276364-min.png

Kris Collins

With an audience of over 50 million, Canada’s most popular TikTok star, KallMeKris, enthusiastically captivates her fans. Her channel features humorous sketches in which Kristina Lee Halliwell Collins embodies vibrant and memorable characters, keeping her followers entertained and excited for what’s next. Although the young woman worked as a hairdresser before starting her digital career, her activities are closely connected to crafting for TV and film sets, notably "Riverdale." Inspired by her brother, Kris began a TikTok career during the pandemic.

The creator first gained popularity through lip-sync videos, and her next step was producing comedic sketches, often featuring family members as characters. Her family-friendly vibes and clever humor connect with millions. Kris Collins has made a big splash on other platforms, like YouTube, where she has 11.6 million subscribers, and Instagram, where she has almost 2 million followers. This has reflected in her earnings, making the creator one of the highest-earning TT celebrities. According to the latest data this year, KallMeKris net worth ranges from 8 to 10 million dollars, resulting from a combination of various income streams, primarily digital.

According to estimates, TikTok generates monthly earnings of $80,000 to $100,000+, while YouTube activity brings in over $500,000. Instagram, where she shares her personal stories, also contributes significantly, adding $30,000 to $40,000+ to Kris’s piggy bank each month. Other income sources include her collaborations with brands, especially Amazon, and various sponsorships.

Group 1171276365-min.png

Avani Gregg

Another well-known American personality is Avani Gregg, who has a unique multiracial heritage. Gregg, who is of Indian, African American, and Mongolian descent, gained widespread social media fame through her innovative and captivating TikTok videos. In 2019, at the young age of 17, Gregg joined the influential Hype House collective, alongside other rising stars like Charli D'Amelio. While the primary focus is makeup tutorials and related formats, the influencer engages in different content creation branches, such as comedy and dancing. She is also known for her role as Jemmy in the web series Chicken Girls and as the host of the talk show Here For It on Facebook Watch, where Avani Gregg, a key opinion leader, discusses issues facing Generation Z.

The author's viral transformation into Harley Quinn, which earned her the nickname "Clown Girl," propelled her to fame and success in the digital realm. Avani's TT followers exceed 40 million, and her influence extends to other social media platforms, including Instagram, where her fan base is nearing 20 million. Her unique approach to social media activity, mastery of content, and focus on current audience demands have established Avani Gregg as one of the richest TikTokers, with a net worth of $4 million as of last year. The wealth of this actress and makeup artist is substantial and consists of:

  • Nearly $5 million annually from social media activities, with a significant portion coming from sponsorships and brand collaborations.
  • The launch of personal merchandise, including the fashion store "That's Avani" and a modern app called "Shop Avani."
  • Collaborations with highly visible brands like NYX Cosmetics, Morphe, and Primark have significantly increased her wealth through advertising.

Unconventional ideas and constant activity have helped Avani Gregg attract a growing audience across her channels, with fans eagerly anticipating her next creations. Her visible growth is underscored by the numerous awards she has received, including the 2020 Shorty Award for TikToker of the Year and her feature in Forbes' 30 Under 30 list that same year. These accolades affirm her ability to succeed and effectively monetize her talents.

The overwhelming success of short vertical videos that can go viral is attracting attention from an increasing number of industries. Amid this widespread interest, a relevant question arises: How much do TikTok influencers make? The examples of the most famous representatives in the industry and the expanding opportunities will surely surprise you. But there’s more! Today, there are more ways to monetize your passions, allowing you to turn even a photo taken in your favorite café into a source of income. Does it sound too good to be true? Download the Loca App now! Join Loca

Share:


Request a demo