The Loca Blog
Local Marketing & Creator Economy Blog
Guides and data on local marketing, creator earnings, and turning nearby foot traffic into loyal customers.
Halloween spending is headed for $13.5B. Is your business getting a slice of it?
Oct
09
Free Things to Do in Austin This Weekend (And Some That Actually Pay You)
Looking for free things to do in Austin this weekend? Explore free outdoor activities, live music, museums, markets, and local spots where you can even earn cash back.
Julia
Sep
30
Snapchat Promoted Places: A Complete Guide for Local Businesses
Learn how Snapchat Promoted Places works, what it costs, how to add your business to Snap Map, and which Snapchat ad tools local businesses can use.
Julia
Sep
18
Apps That Pay You to Go Out in 2026 (Tested & Ranked)
Discover 5 apps that pay you to eat out in 2026, from cash rewards and restaurant cashback to gift cards and travel credits.
Julia
Sep
01
Customer Retention Strategies for Small Businesses in 2026
Discover five practical customer retention strategies small businesses can use to turn one-time visitors into loyal, returning customers in 2026.
Julia
Aug
26
What Is a Loyalty Program? (And Why Cash Beats Points)
Learn what a loyalty program is, explore the main types, and discover why cash rewards can be simpler and more effective for local businesses.
Julia
Aug
19
How to Attract More Customers to Your Business This Summer
Discover 7 practical summer marketing ideas to help attract more customers, increase foot traffic, and grow your local business without a large advertising budget.
Julia
Aug
05
Best New Restaurants Austin 2026: Your Guide to August
Discover Austin's best new restaurants, bars, coffee shops, and hidden gems to try this August, from East Austin favorites to local spots worth the drive.
Julia
Jul
28
Best Places to Cool Down in Austin This Summer
Discover the best places to escape the Austin heat, from Barton Springs and Deep Eddy to Lake Travis, Krause Springs, and refreshing local cafés.
Julia
Jul
22
Local Restaurant Marketing Plan: A Complete Guide to Growing Your Business
Learn how to create a local restaurant marketing plan that attracts more customers through SEO, social media, email marketing, reviews, paid ads, and community partnerships.
Julia